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课程内容
· 国际管理顾问入门（4天）Introduction to International Management Consulting
(4 days)(英语授课）
o 国际惯例顾问市场一览Overview of the international consulting market
o 顾问公司国际化战略Internationalization strategies in consulting companies
o 国际咨询方案设计基础Basics of international project design in consulting
o 工作于多文化团队Working in multicultural teams
o 公司国际化活动咨询Assisting company internationalization activities as a
consulting product
o 跨文化咨询中多文化管理与多文化交流的重要性Importance of intercultural management and
intercultural communication in international consulting
· 顾问公司管理（4天）Management of Consulting Firms (4 days)(英德双语授课）
o 战略管理Strategic management
o 组织机构Organization
o 人力资源管理Human resource management
o 金融管理Financial management
o 业务Operations
o 质量管理Quality management
· 管理咨询法（2天）Law of Management Consulting (2 days)(英德双语授课）
o 顾问公司的法律结构Legal structure of consulting firms
o 客户关系的法律问题Legal aspects of the client-consultant relationship
· 顾问步骤（10天）Consulting Process (10 days)
o 顾问服务与收益Marketing consulting services and acquisition
o 结果与质量控制Realization and quality control
o 案例研究Case studies
· 咨询/问题解决方法Areas of Consulting / Problem-solving methods I
+ II (20 days)(英德双语授课）
o 战略咨询Strategy consulting
o 改革与转向Restructuring and turnarounds
o 商务步骤改造，成本管理Business process reengineering, cost management
o 价值链咨询（提供链式管理、市场咨询）Value chain consulting (supply chain management,
marketing consulting)
o IT咨询与电子商务咨询]IT consulting and e-business consulting
o 变革管理，知识管理Change management, knowledge management
o 创造性地解决问题Creative problem-solving
o 当前咨询内容（例如国内咨询、倾向性咨询、稳定记分卡）Current consulting contents (e.g. Internal
Consulting, Lean Consulting, Balanced Scorecard)
· 咨询中的交流技巧（6天）Communication skills in consulting (6 days)(英德双语授课）
o 谈判与陈述方法Negotiation and presentation methods
o 延时技巧Moderation techniques
o 冲突管理Conflict management
o 跨文化交流Intercultural communication
· 咨询心理学（2天）Psychology in Consulting (2 days)(英德双语授课）
o 咨询团队管理心理Psychology of managing consulting teams
o 客户关系中的心理与重要情况Psychological aspects and critical situations in the
client-consultant relationship
· 综合管理与经济学基础Basics of General Management and Economics (4 days)(英德双语授课）
o 综合管理功能一览Overview of general management functions
o 外部清算/内部清算与控制External accounting / internal accounting and controlling
o 投资Investment
o 顾问管理经济Economics for the management consultant
· 顾问管理与道德规范Management Consulting and Ethics (2 days)(英德双语授课）
o 商业道德规范Business ethics
o 咨询道德规范Consulting ethics
· 调查方法论Research Methodology (2 days)(英德双语授课）
o 调查内容与方法论Contents and methodology of research
o 搜寻和运用相关信息Finding and using relevant information
· 必修外语Compulsory Foreign Language (8 days)(英德双语授课）
o 常用商务英语Usually business English
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